As you may already have heard on the grapevine, we are expanding the Domaine des Jeanne collection this year. Pink-obsessed with already two blends to our name, the next step was natural – sparkling wine. Anything with bubbles is elegant and pink sparkling adds a hint of playful fun to the mix.
And what’s in a name? A rosé by any other name would smell (or taste) as sweet! We pondered long and hard on what to name our new blend. Naming each label JJ was straightforward but how to refer to the fizz? It is very important to us that the name should capture not only the signature of our house but the character of the wine.
Exclusive to the UK market – sparkling was the obvious choice. However, we are not merely about selling wine. At Domaine des Jeanne, we encapsulate the whole French joie de vivre and all the nuances and lifestyle choices that are hand in hand with wine.
The French translation of sparkling wine in Mousseux (pronounce moose-oh), so JJ Mousseux it was. Exotic, soft and enticing, the name hints at chic, sophisticated and joyful.
A recent study published by Bloomberg indicates that “sparkling wines are poised to lead growth in the global wine market from 2015 to 2019 with rosé wine and premium labels driving expansion”.* With this in mind, our new sparkling venture is apt as we help fuel this global phenomenon!
Enjoyed all year round, we are so excited to introduce to you the latest member of our family. Available in March, with just over 2000 bottles, you will have to get orders in fast as this is guaranteed to fly out of our cave.
For celebrations, gifts, to impress your friends, to enjoy with fine food or just because it’s Tuesday, JJ Mousseux is the perfect addition to your wine collection.
Pre-order with us at email@example.com
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* Sparkling Wines Seen Driving World Consumption Growth to 2019 – Guy Collins, February 14, 2016.